Elix

This design case study explores the visual identity and packaging design strategies employed by Elix, a premium Indian whiskey born from a relentless pursuit of excellence. Crafted with time-honored methods and the finest ingredients, Elix promises a journey for your senses. Each sip unfolds a symphony of flavor, a testament to meticulous aging and uncompromising quality. Elix is more than just a drink; it's an invitation to a world of refined taste. Whether savored neat, on the rocks, or within a classic cocktail, Elix leaves a lasting impression. It's for those who appreciate the finer things in life, those who seek an unforgettable whiskey experience.